Bookmark, Send & Share Head-to-Toe Summer Look from Kmart Under $60!


With the economy's slow pace to recovery, a lot smart shoppers are made everyday. Squeezing and stretching the ole mighty dollar. Smart shopping is not just finding the best deals in town. It involves skill and the passion for looking fabulous. Smart shoppers are not necessarily bargain shoppers. They have a keener eye, a more developed fashion sense.

I put together a couple of looks shopping at kmart.com. I had so much fun doing and decided to put my fashion savvy friends to the test. I sent them photos of the head-to-toe looks I came up with and asked them to guess the total cost for each look. The responses were interesting. And as expected nobody came close. The average price they guessed was $250!

When I told them the price tag of each look was under $60 and the pieces are from KMart, they just can't believe it. Both looks are chic and trendy. I particularly love the kimono dress (shown above). The tribal inspired print and bold colors are perfect for summer. It is quite versatile, it can function as a tunic as well.
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The smart and stylish fashion apparel, shoes and accessories are made possible by KMart's design team. I've always wondered what is it like to be part of the creative process in creating designs for big-box retailers like KMart.

My curiosity was answered when I was informed about the recently launched kmartdesign.com. A new initiative by the KMart design team to inform shoppers and fashion lovers alike of the great quality and value on every product we buy at KMart. The site offers a behind-the-scenes look on the evolution of each collection. From the designer's creative minds to racks in every KMart store. One thing that really impressed me the most is there are about 250 designers  composing the design team. And with a team that size doesn't guarantee a smooth ride. Series of documentary-style videos are made available chronicling the design team's endeavors. Which I totally enjoyed watching. Jacklyn Smith even made a cameo on one of the videos!

Here is one of the videos featuring members of the design team. You can view more videos at kmartdesign.com.

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